Our student audiences are between 15-24 years old and are currently enrolled in Canadian college and university programs. The majority live in households of 4 people or more, either with family or roommates.
This young population is known to be highly connected and spend the majority of their time out of home. They enjoy shopping for the latest technology and fast fashion brands.
Students living with their parents, or outside of the city, use the GO train to commute to schools in downtown Toronto from suburban communities.
Students pass through Yonge-Dundas Square on their way to Ryerson University and The University of Toronto.
Students living in the suburbs use Toronto's arterial roadways to commute to universities and colleges in downtown Toronto.
Students shop or hang out at destination malls like CF Toronto Eaton Centre.
Students living with their parents, or outside of the city, shop at malls found within their suburban communities.
Students living with their parents, or outside of the city, shop at malls found within their suburban communities.
Students living with their parents, or outside of the city, shop at malls found within their suburban communities.
Students living with their parents, or outside of the city, shop at malls found within their suburban communities.
Students living with their parents, or outside of the city, shop at malls found within their suburban communities.
Students going to school or living in the area shop for unique and contemporary brands at Yorkville Village and frequent health-conscious eateries like Whole Foods.
Students in Montreal shop at retailers found in destination malls like CF Carrefour Laval.
Students in Montreal shop at retailers found in destination malls like CF Fairview Pointe Claire.
Students in Montreal shop at retailers in CF Galeries D'Anjou.
Students in Montreal shop at retailers in CF Promenades St. Bruno.
Students walk, bike and commute to Carleton University, the University of Ottawa and other schools in the area.
Students walk, bike and commute to the University of Alberta and other schools in the area.
Students travel past these digital displays on their way to and from school.
Students in Calgary shop at retailers in CF Chinook Centre.
Students travel past these digital displays on their way to and from school.
Students in Vancouver shop at destination malls like CF Richmond Centre.
Students in Vancouver shop at destination malls like CF Pacific Centre.
Students in Saskatoon shop at retailers in Midtown Plaza.